Vice President, Marketing


Vice President, MarketingSmartLabs, Inc. is the world's leader in home automation and approaching our 15th birthday. Through our three divisions we retail over 7,000 products (, manufacture a wide range of remote control lighting products, and develop cutting edge technologies like INSTEON ( Uses for our products include remote control lighting, whole-house automation, security and surveillance, home entertainment, and a whole host of other categories. We're growing and need to add senior marketing leadership.We are looking for a Vice President of Marketing who is ready to roll up their sleeves and take on new challenges and oversee all the direct marketing brand-building activities for and the Smarthome catalog business. Our new team member will report to the President and have significant input into the Company's strategic planning and business operations. To be successful at SmartLabs a team member must be hands-on, be able to think outside the box, and possess a can-do attitude. We offer competitive salary and benefits, as well as the opportunity for equity upside.This position requires a senior executive with expert knowledge of cutting-edge Internet marketing. A good balance of strategic and analytical capabilities is a must. The successful candidate will have a proven track record of aggressively building brand awareness and implementing ideas that have led to hyper growth. The ability to maximize customer lifetime value is foundational for this person. The ideal candidate will have held a senior strategic marketing role in a direct-to-consumer organization with a strong online, and some catalog, presence. Responsibilities:? Hit specific YOY growth targets within expense budgets? Plan, create and implement all Web-based initiatives? Plan, create and implement all catalog initiatives? Manage all proprietary product and channel marketing programs including web mailings with a focus on customer awareness, acquisition and retention of our INSTEON enabled product family. ? Manage all PR related activities for SmartLabs, Inc. including tradeshow participation and management.? Act as the key growth driver for sales of proprietary products to retailers and builder channel partners? Coordinate with all functional areas of the business including Management, Operations, Finance, and Engineering ? Oversee Marketing Communications by managing content and flow of all outbound communications.? Implement processes to maximize marketing efficiencies from a profitable growth perspective.Experience RequiredYou are an ideal candidate if you have a minimum of 7-10 recent years in online consumer marketing with a proven, high-growth track record. A background and/or a passion for technology with an emphasis on consumer marketing in an e-commerce environment is an added plus. Project management and team building skills are necessary to be successful in this role as is having a high level of initiative and a drive to consistently be the best.
  • Medical & Dental Plans
  • 401K
  • Flexible Spending Account
  • Life Insurance
  • Long-Term Disability
  • Wellness Program
  • Voluntary Vision Plan
  • Friendly, casual environment with emphasis on teamwork
  • Significant employee discountsPlease forward your resume as an attachment, along with your salary requirement (or history), and a cover letter explaining why you're the perfect match to: [email protected]. Please make your subject: Vice President, Marketing.
  • Smarthome is an equal opportunity employer.

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